Creative Consultant & Designer /Michelle Latorre Design, Maui – current
Art direction, design and consultation for various clients’ marketing, advertising and branding needs. Projects include but aren’t limited to, integrated print and online campaigns, web, mobile, and social media design.
Sr. Art Director /Barc, SF 11.09–06.12
Art direction, design, project and production management, for a variety of integrated campaigns that included print, in-store, online/SM, mobile and broadcast applications. Worked closely with account managers and a variety of creative talent to provide clients with exceptional solutions that met and exceeded their marketing goals.
Art Director /HeadQuarters Advertising, SF 04.08–06.10
Art direction, design and production of advertising and direct marketing pieces, print and online, for hispanic and ethnic markets. Clients included PG&E, UnitedHealth Group, Monterey Bay Aquarium, and the SF Giants.
Sr. Graphic Designer /Moxie Inc., SF 04.07–01.08
Design and production of direct marketing and branding materials for a range of international and local start-ups and established corporate brands. Projects varied from logo design, web layout, packaging, print ad concept and design, and Power Point presentations.
Art Director /Publicis Dialog & Hal Riney, SF 01.07–04.07
Art direction and design of various B2B direct mail campaigns, print and online, for Sprint/Nextel. Other tasks included support in launching Calistoga water 2008 print advertising campaign.
Graphic Designer /Club One Inc., SF 11.04–12.06
Design and production of marketing materials for Club One Fitness, Frog’s Fitness, and third party sub brands such as JCCSF. Projects included monthly direct mail, new member packets, brochures, trade show and signage, print ad campaigns, posters, flyers and passes. Lead design role in the Club One re-brand/expansion.
Graphic Designer /Chrisad Inc., San Rafael 10.02–06.04
Project management, design and production of direct mail brochures from initial layout to pre-press for over 700 clients nationwide. Direct communication and marketing support was given to existing and potential new clients, while managing their accounts for printing and mailing.
Graphic Design Intern /Em Dash Design, SF 06.00–08.00
Assisted in catalog development for Pottery Barn, logo redesign for KQED, packaging for Williams-Sonoma and collateral pieces for W Hotels.
Syracuse University, Visual and Performing Arts College
BFA /Communications Design, 2001
Minor /Public Communications 2001
Graduated with Honors