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Year of the Rabbit Digital Goods
Tapas Entertainment
Year of the Rabbit Digital Goods
As the art director at Tapas, I closely worked with the senior designer to develop organic social media content and sweet downloadable digital assets that highlighted and promoted the new K-drama series, "The Little Rabbit and the Big Bad Leopard". The Digital Goods campaign increased global traffic to the Tapas app and overall engagement with our brand via social media channels. Assets included downloadable desktop, mobile, and apple watch wallpapers.
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